From the makers of Bailley water comes the newest range of mixers crafted to enhance the experience of your favorite drinks. We created the branding & packaging design for the launch of the product line. We brought the branding to life through custom flourishes and ornaments inspired by the shape of a single droplet from a mixer's drink.
Client: Bombay 99 (Mixer) by Parle Agro
Agency: &Walsh
Creative Direction: Jessica Walsh
CMO, Parle Agro: Nadia Chauhan
Strategy: Lauren Walsh
Production: Gosbinda Vizarretea, Allison Raich, Samantha Galvao, Amy Chuyin Liang, Evan Delp
Design Lead: Uting Xie, Lucas Luz
Design: Yijia (Aqua) Xie, Lucas Luz, Kristýna Jenčová, Fabrizio Morra, Jessica Gracia, Juanse Carvajal, Marie Ducrocq, Riisa Liao, Sasyk Mihal, Rita Goulão, Sofia Noronha, Soomin Jung, Tais Kahatt, Zitong Zhao, Andrew Bogard, Oscar Maia, Divya Negi, Uting Xie, Jiayue Li, Simoul Alva
3D Design: Pawel Stojek, Sanchit Sawaria, Lorenzo Cobo, Lucas Luz
Animation: Pawel Stojek, Lorenzo Cobo, Lucas Luz
Illustration: Sanchit Sawaria
Photography: Tiffany Thebodeau, Chelsea Finkel, Jarett Loeffler Retouching:Tiffany Thebodeau

© Jiayue Li 2022